[The evolution of screen-related technologies has expanded the potential of virtual windows and skylights to evoke presence, as described in this story from Global Design News. See the original version of the story for five more images. For more about the Prospect-Refuge theory mentioned near the end, see a March 2025 article in the environmental psychology journal ArchPsych. –Matthew] OpenView Luminous Virtual Windows by Sky Factory: Reimagining Interior Space Through the Illusion of Nature May 8, 2026 Fairfield, Iowa, USA – OpenView Luminous Virtual Windows transform enclosed interiors into immersive environments filled with light, depth, and the sensation of open…

[This story from the conservative newspaper The Washington Times describes multiple factors that are said to magnify the negative impacts of presence-evoking political ads on television and social media for older voters. See the original version of the story for a 7:19 minute video report. Note that Thomas Massie and John Cornyn both lost their re-election campaigns. –Matthew] ‘More real than real’: Why deep-fake political ads are fooling older Americans By Seth McLaughlinMay 18, 2026 When Rep. Thomas Massie raised the alarm about an artificial intelligence-generated attack ad that falsely shows him in a romantic scenario with two liberal Democratic…

[An ISPR Presence News post a few months ago provided a first-person report on the impressive ability of the Google Beam system to evoke social presence with another person; the story below from CNET provides a similar report on the system’s ability to evoke presence with an AI-generated simulation of another person. The author also considers a variety of applications and implications of the technology. –Matthew] [Image: Google Beam just got an experimental video AI agent. I don’t know what its name is. Oh and that’s an AI generated image of my cameraman and myself in the room. Credit: Scott…

[In this essay from HackerNoon, neuropsychologist Nargiza Noimann-Zander argues that content, hardware comfort and time spent engaging with a user interface are less important in the success of virtual social worlds, and especially clinical applications, of immersive media technologies than presence. For more about the author, see a biography in CIO Times, the Noimann Academy website, and her ORCID profile. –Matthew] Why Clinical VR Is Succeeding Where the Metaverse Failed By Nargiza Noimann-Zander, Neuropsychologist, VR therapy innovator, and founder of X-Technology. Focused on AI/VR solutions for cancer & Alzheimer’s.April 28th, 2026 When Meta spent billions building a virtual social world…

[Utrecht University researchers have used a cleverly designed presence experience to teach game players about the important but often confusing and controversial topic of evolution. There are more images in the original version of this story and more details in the researchers’ article in the European Journal of STEM Education. In the article they explain how their choice to have players take the role of fungi in the Zombie Ants VR game was in part because of the popularity of the HBO series and video game The Last of Us. They write that they used virtual reality because it ”provides…

[As the effectiveness of generative artificial intelligence increases, a viral stunt demonstrates the power of labels and expectations to shape perception and evoke not just presence but inverse presence. This story is from DesignTAXI, where the original version includes many embedded social media posts that illustrate the misperception. For more details and post excerpts, see coverage in Fortune, PetaPixel and the Stable Diffusion subreddit. –Matthew] Real Monet got mistaken as AI copy, and everyone kept ripping it apart May 20, 2026 More than a century after Claude Monet painted Water Lilies, an image of the work managed to fool millions…

[The expert author of this essay from Robotics & Automation News makes a strong argument for, and predictions about, the increased use of telepresence in a wide variety of remote work settings. –Matthew] Expert opinion: Extending remote work to the factory floor through telepresence By David EdwardsGuest author: Yonas Teodros Tefera, research team lead of the Vicarios Lab in the Department of Advanced Robotics at the Italian Institute of TechnologyMay 13, 2026 Remote work has largely been defined by office jobs. Video calls, shared documents, and digital collaboration tools have allowed knowledge workers to operate from almost anywhere.…

[As the weapons used in war advance, so do those used for training soldiers- in this case both the weapons and training are based on presence experiences. Ukraine’s United24 Media reports on new virtual reality training to prepare soldiers to counter the threat of Russian FPV (first-person view) drones, and to pilot their own drones. See the original story for a 0:38 minute video (also available on YouTube). –Matthew] [Image: A stillframe from SKIFTECH’s “Minus Drone” VR simulator, designed to train Ukrainian soldiers to shoot down FPV drones. Credit: SKIFTECH] New Ukrainian VR Simulator Recreates Russian FPV Drone Threats By…

[Unitree Robotics has unveiled a real-life mecha – a giant robot controlled by an onboard pilot. Although there aren’t many details about the operation mechanism, in science fiction portrayals the pilot experience a sense of presence as in teleoperation but arguably more intense, in which the technology feels like an extension of their body. The story below from Global Times describes the new robot, and a 1:14 minute demonstration video is available on YouTube. For more about mechas, see the New York Public Library blog and Wikipedia. –Matthew] [Image: Credit: Unitree Robotics] Science fiction becomes reality: Unitree Robotics unveils world’s…

[The essay below from The Conversation explains why interacting with AI chatbots leads many people, including recently even noted skeptic Richard Dawkins, to believe the chatbots are or at least could be conscious, a compelling example of medium-as-social-actor presence. The essay authors also join others in noting that this can lead to negative consequences, and they go on to suggest ways to discourage these perceptions and beliefs. For more coverage of the Dawkins claim, see a story in the Guardian (that includes this: “Dawkins isn’t the first, but might be the most eminent person yet, to be seduced into believing…

[Here’s an abridged version of an interesting story from Beauty Matter about the evolution of immersive experiences designed with the combination of scent and sound, most recently for the use of marketing fragrances and fragrance brands. See the original version of the story for more details and examples, along with four more images. –Matthew] [Image: Credit: Jill Steinberg] Scent and Sound: The New Frontier of Immersive Experiences By Carla SeippMay 5, 2026 Scent and sound have always had a close kinship. They share a vocabulary, like top notes, base notes, and accords, but they also share a neurological component. The…

[Stories about presence continue to be popular. As reported here by Polygon, the stories and world of the Blade Runner films and television series, which all originated in the Philip K. Dick novel Do Androids Dream of Electric Sheep?, will return in an immersive experience. For more details see the press release via PR Newswire. In related news, SyFy reports that a new film version of Westworld is in the works. –Matthew] Blade Runner returns in 2027 with a new way to experience it Dry your eyes and experience new moments in North America this 2027 By Aimee HartMay 11,…