Call: ‘Toys and the TV: Serious Play’ ACM IMX workshop

Call for Papers

‘Toys and the TV: Serious Play’
ACM IMX (previously TVX) workshop
17 June, 2020
Barcelona, Spain
Workshop website:
Comprehensive website:

Submission deadline: 17th February, 2020

BBC R&D, BBC Childrens’, IRT and ZDF are hosting a collaborative workshop titled ‘Toys and the TV: Serious Play’ at IMX ( on the 17th of June 2020, in Barcelona.

We aim to bring together researchers and designers to tackle interaction design and interfaces with respect to the use of the TV by children. With the advent of connected TVs and connected toys, there is an opportunity to develop exciting novel interaction paradigms and innovative forms of user experiences around how children might view and interact with TV programmes.

We would like to invite practitioners, designers and researchers to submit a 1-2 page position paper containing the following information:

  • Author names and bios
  • Use cases (see below)
  • Challenges addressed (see below)
  • Details of any related research

In your submission, please outline a plausible use case involving connected toys while watching TV within a given context. Feel free to add illustrations or flow chats to visualise your idea. It will be considered a bonus if your idea covers an existing problem but we also look forward to hearing about novel experiences.

Your position paper should attempt to address one or more CHALLENGES encountered in making experiences for children such as (but not restricted to):

  • Engagement,
  • Edutainment,
  • Inter-generational bonding,
  • Accessibility,
  • Integration with current and emergent technologies,
  • Seamless on-boarding,
  • Design of the toy,
  • Trust & Affinity,
  • Ethical considerations.

We will prioritise proposals submitted by authors who can demonstrate a diverse and inclusive perspective.

We have [created] a Word template for convenience or you may also submit using the SIGCHI Extended Abstracts format. Please send your submissions by email to

Important Dates

  • First submission deadline: 17th February, 2020
  • Notification of acceptance: 9th of March 2020
  • Workshop dates: 17th of June, 2020

Important Note: We expect at least one author of each accepted position paper to attend the workshop and the participant must register for the whole of IMX to take part.

We hope to see you in Barcelona!


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