Call: Hollywood Post Alliance (HPA) 2015 Tech Retreat

Hollywood Post Alliance (HPA) 2015 Tech Retreat
February 9-13, 2015
Hyatt Regency, Indian Wells
Palm Springs, California

Call for Proposals

From Mark Schubin:

Labor Day is over, so it’s that time of year again: time to think about proposing presentations for the 2015 HPA Tech Retreat, February 9-13 at the Hyatt Regency Indian Wells (Palm Springs, California area). Many say it’s the most-important event of the year.


For those of you not familiar with the retreat, HPA is the Hollywood Post Alliance, but the retreat is not restricted to Hollywood (past retreats have had presenters from Bombay to Buenos Aires and from New Zealand to Norway) or to post production (past presentations have covered such diverse topics as projector output, visual perception, viewer behavior, loudness control, camera technology, content control, and military surveillance), and it predates HPA. There’s an overview here.


There are four main areas in which people can participate in the retreat beyond simply attending. This call is for proposed presentations in the main program and for breakfast-roundtable topics and moderators. For sponsorship possibilities, please contact the project manager Eileen Kramer ( Sponsorship has no effect on acceptance into the main program.

ANYTHING related to moving-image technology and related audio may be proposed. For both the main program and the breakfast roundtables, the only requirement is a technology orientation. For the main program, marketing is also prohibited. Possibilities include (but are not limited to) archiving, bit-rate reduction, conditional access, distributed performance, enhanced imaging, film-grain emulation, glass-fiber improvements, higher dynamic range, image evaluation, JPEG2000, Kell’s factor, live-event cinema, making money multimedially, new technology, optical storage, practical robotics, quantum entanglement for distribution, rights management, super-high resolution, translation, ultra-high frame rate, vertical scanning, wavefield reconstruction in sound and vision, X-ray illumination, young audience attraction, and zoom limits. Is UHDTV good or bad? The cloud? LED lighting? Mobile devices? Proposed presentations can cover history, development, implementation, application, standardization, future possibilities, or anything else applicable to the technology.

The Conference Week:

February 9 will feature non-HPA events (such as Charles Poynton’s seminar). There will be an all-day “super-session” on the 10th. The 11th is typically devoted to audiences, presentation, and distribution. The 12th is typically devoted to production and post production. The 13th is typically devoted to future technologies. There are breakfast-roundtable slots on Wednesday, Thursday, and Friday.

Proposal Submissions:

No formal submission is required. Simply send me an e-mail describing what you want to do. Use as many or as few words as you think I’ll need to understand. I am capable of asking for more info if I need it. Please send any large attachments (again, not necessary) separately. Send proposals to If for any reason that bounces you may try I will acknowledge all submissions; if you do not receive an acknowledgement, I probably have not received your proposal.

All submissions must come from the proposed presenter or breakfast-roundtable moderator. PR firms and marketing directors are welcome to make inquiries, but, unless they plan on doing the presentations, their submissions will not count. Proposers of panels are responsible for getting all panelists. Main-program slots are typically 30 minutes long, including set-up and Q&A; other durations will be considered on request. Submissions for the main program are due NO LATER THAN Friday October 24, 2014. Decisions are expected by the end of November. We typically receive six times more proposals than we can accommodate. Decisions take into account trends received in submissions and concerns of the Tech Retreat Program committee, so a rejection does not necessarily reflect poorly on the submission. The number of times a proposal has been submitted or the number of times a presenter or organization has submitted has no bearing on the selection process. Successful presenters (and their panelists, if any) will get the speakers admission discount for the full retreat or may attend only their session free of charge.

Breakfast Roundtables and How to Request a Table:

The breakfast roundtables are literally round tables at which attendees eat breakfast. Each has a number corresponding to a list of topics and moderators. Attendees may choose a table based on topic, moderator, others seated there, available seating, or other factors and are free to come and go at will. Hot tables might be surrounded four-layers deep; others might have lone moderators. For breakfast roundtables, all submissions that are moving-image and sound related will be accepted (until we run out of tables), and there is no deadline. Because there is no vetting process, there is also no associated admission discount for breakfast-roundtable moderators. Moderators may change topic or even moderator up to the last minute, but once a table is committed to it must be covered between 7:30 am and 8:30 am on that day even if the moderator would rather sit in on another table. The same moderator may request breakfast roundtables on more than one day; if so, the topic may be the same or different on the different days at the moderator’s sole discretion. If multiple submissions are received for the same topic on the same day, the submitters will be contacted to see if they want to moderate jointly or change topic, but the decision remains up to the moderator(s).

Submit the title of your roundtable discussion to If for any reason that bounces you may try I will acknowledge all requests; if you do not receive an acknowledgement, I probably have not received your request.

General Information:

Questions regarding the main Tech Retreat program or breakfast roundtables should be sent directly to Mark ( or and anything having to do with administrative, logistics, demo room space, registration and sponsorships should be sent to Eileen Kramer ( Tech Retreat conference registration and requests for Demo Room space will open on Monday, October 20. Detailed information and registration for the HPA Tech Retreat can be found at, as it becomes available.

We look forward to seeing you in 2015!

Eileen Kramer
Project Manager
HPA Tech Retreat
760-771-3702 Direct
213-614-0860 Office


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