Category: Presence in the News


  • SONICOM: Developing a practical way to create personalized immersive audio for VR/AR

    [Imperial College London researchers are part of a consortium developing new “technologies and techniques” to create personalized audio experiences that are immersive and mimic our nonmediated experiences. This story from the University is a first-person report about one part of the project; see the original version for two more pictures and a 20 second audio demonstration. A February 2021 story from the University includes this: “Imperial College London researchers have won a €5.7million EU Horizon 2020 grant to develop AI-informed immersive audio techniques. The project, called SONICOM, will see researchers develop immersive 3D sound for virtual and alternative reality situations…

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  • “The Soloist VR”: Interview with creators of new free-solo climbing VR experience

    [Without using the term, this Climbing interview with the creators of a new virtual reality film of free solo rock climbing describes how they addressed some of the many challenges in creating an effective presence experience (and how watching their own film still creates that experience for them). I’ve removed some of the conversation not related to presence. For more information, pictures and video excerpts, follow the links in the story. –Matthew] Interview: Alex Honnold and Jonathan Griffith on Free Soloing & Virtual Reality “The Soloist VR” is a two-part series (available on Oculus TV) that chronicles Alex Honnold’s free…

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  • Needy, overconfident voice assistants are wearing on their owners’ last nerves

    [This Washington Post story highlights important limitations in current voice assistants that lead to frustrating interactions, though arguably more negative rather than fewer medium-as-social-actor presence experiences. See the last two paragraphs for an interesting theory about what’s happening. For a more optimistic perspective on these technologies and how social cues can be used to improve their effects, see the January 2022 MIT News story “’Hey, Alexa! Are you trustworthy?’: The more social behaviors a voice-user interface exhibits, the more likely people are to trust it, engage with it, and consider it to be competent.” –Matthew] [Image: Credit: Washington Post illustration/iStock]…

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  • Presence-evoking tech unlocks historic North Jersey mansion for people with disabilities

    [We need more, and more institutional support and funding for, projects like the one described in this story from NorthJersey.com about the application of presence-evoking technologies to provide more access to historic (and many other) sites. See the original story and coverage from the County College of Morris for more pictures and details. –Matthew] [Image: CCM Associate Professor Hrvoje Slovec photographing The Willows] Virtual reality unlocks historic North Jersey mansion for people with disabilities By Gene Myers, NorthJersey.com March 14, 2022 There’s a lot of history to see at The Willows, the 1854 Gothic revival mansion in Morris County –…

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  • 3D “holoportation” for the masses

    [The pandemic has enhanced several efforts to market a holographic communication system. The bullet-pointed story below from Axios reports on a new smaller version of the PORTL holographic system (see a September 2020 ISPR Presence News post about the original vending-machine size product). For more details about the new mini hologram unit see the press release via Global Newswire (which notes that the company and product are changing names to Proto). Mashable covers Proto and a competitor and notes that: “Photos and even videos of these 2D holograms (they may look 3D, but the images are still projected onto a…

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  • The 2,731-person project to build New York City in Minecraft

    [In stark and sad contrast to the destruction and loss of life in Ukraine (and elsewhere), humans are working together to build a virtual version of the entire planet in Minecraft. As this widely cited story from Curbed reports, the largest team in the Build the Earth project is constructing a digital New York City. Here’s a key quote: “’Everyone was trapped inside their house, and so people started to meet in-game, in this new real life, where they could create the world they had known outside,’ said [team leader] Minefact in his fluent, German-accented English. ‘So it’s a bit…

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  • Ultimate presence: Of course we’re living in a simulation

    [I normally wouldn’t post something as long as this unabridged essay from Wired, but it’s one of the best pieces I’ve read about the ultimate form of presence at the core of the simulation argument. Not only does it provide an overview of both scientific and popular versions and views of the argument, and assess its history and the guidance it may offer for how we choose to see the world and live in it, but it’s written in an extremely entertaining style and voice. Here’s just one key quote from the near the end: “Nobody knows—most likely, nobody ever…

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  • AI is turning us into machines

    [This essay from IAI (Institute of Art and Ideas) News argues that an important consequence of the medium-as-social-actor presence induced by artificial intelligence systems that can’t fully mimic the range of human expression is that we adapt to the AI’s limitations both in interacting with it and with each other. Aside from suggesting a series of research projects that test this idea, it elevates the questions of how far and how quickly AI might advance toward fully human capabilities so that it adapts to us rather than the reverse. –Matthew] AI is turning us into machines The imitation game By…

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  • A resource for immersive storytelling: USW Audience of the Future website

    [The website described in this story from the University of South Wales may be of interest and use to presence scholars and creators. –Matthew] Wallace & Gromit: The Big Fix Up Behind the Scenes with USW Website Story: https://www.southwales.ac.uk/news/news-2022/audience-future-how-usw-helped-create-new-chapter-wallace-gromit/ Website: https://www.uswaudienceofthefuture.co.uk/ The University of South Wales (USW) recently collaborated with a consortium of creative industry practitioners to do just that. Using emerging technologies, the team worked together to invent an innovative, all new chapter for the beloved Wallace & Gromit animation series. The project saw USW researchers working with a team of developers, including Tiny Rebel Games, Sugar Creative, Potato…

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  • University president has himself turned into an AI chat bot to connect with students

    [Prospective and current university students used to have to get information from brochures, books, and telephone or in person conversations, then more recently from websites. Based on this story from Inside Higher Ed, soon they may be able to just have a conversation with an online AI-based chat bot of the university’s president that evokes medium-as-social-actor presence. Follow the link in the story for a video and to talk to the digital President of the University of Nevada, Las Vegas, and see more coverage (including the video) in a story from UNLV. –Matthew] UNLV President Turns Himself Into an AI…

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  • Ikea gets immersive with Brooklyn pop-up

    [It doesn’t use the term, but the goal of the new Ikea exhibition described in this MediaPost story is clearly presence, along of course with marketing research. See the company’s website for more information, including a longer (1:37 minute) video (which is also available on YouTube. –Matthew] Ikea Gets Immersive With Brooklyn Pop-Up By Sarah Mahoney March 3, 2022 Ikea wants to give shoppers a new way to look at the future of furniture, with an immersive design experience in its Brooklyn store. And in return, it’s hoping to get a better sense of how people really feel about storage.…

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  • Digital war: How Russia is using deep fakes in Ukraine for propaganda

    [Several recent articles highlight the use of deceptive images and videos regarding Russia’s attack on Ukraine, including the report below from Business Today. For more details see the Twitter thread from NBC’s Ben Collins and for related stories see CNN (“Fact check: Phony images masquerading as CNN coverage go viral amid war in Ukraine”); ABC 10 in Sacramento, California (“Ukraine warns Russia may deploy ‘deepfake’ of Zelenskyy surrendering”; and more coverage from Rolling Stone, The Lieber Institute for Law & Warfare at West Point, and Axios. –Matthew] Digital war: How Russia is using deep fakes in Ukraine for propaganda In…

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